Lapses in Client Experience are a $46 Trillion Risk

I’ve seen situations where one advisor is a “natural” at building rapport with families. That’s great for that advisor, but it’s a risk for the practice. If your next-gen and woman-friendly experience depends on personality, this may not be a sustainable strategy. To capture the $46 trillion flowing to Millennials and $40 trillion to widows over the next 25 years¹, the experience must be systematized.

Consistency is the key. This emerging investor evaluates their advisor connection continuously. Consider full systemization, from meeting schedules to the inclusion of beneficiaries. Only 37%-39%² of clients feel prepared for wealth transfers: that gap is your operational opportunity.

A “Standard of Care Audit” is critical to business integrity. By standardizing proactive communication (such as including daughters in financial reviews) you future-proof your practice against asset erosion.

Engagement Question: If a client’s heir called your front desk today, would they be treated as a future principal or as a stranger?

Sources:

¹“Cerulli Anticipates $124 Trillion in Wealth Will Transfer Through 2048.”

²Ernst & Young LLP. (2025, May 20). 2025 EY Global Wealth Research Report.

About the Author: Stacie Hoffmeister is a strategic business leader with 20+ years driving growth across wealth management, luxury brand management, and mission-driven initiatives. She brings operational discipline, strategic marketing leadership, and cross-sector expertise to growth enterprises. Women’s wealth education and next-generation investor readiness are both personal and market imperatives.